Tuesday, February 2nd, 2010 | Posted by: Bonnie Kozek
I was asked by The New Podler Review of Books to participate in a symposium on self-publishing. Below are my answers to their questions on this hot topic issue in book publishing. You can read more about the symposium at: http://thenewpodlerreviews.blogspot.com/
NP: How does self-publishing differ from traditional publishing?
BK: At its most elemental level there’s no difference between self-publishing and traditional publishing: Either way, the writer’s job is the same: Write a book. Beyond this essential there’s a whole heap of difference – the biggest being time. How much time does it take to get your work published? In traditional publishing, excluding the rare exception, the answer is, years, decades, even lifetimes. (Henry Miller’s first novel didn’t get published until he was 44 years old; Raymond Chandler’s first short story didn’t get published until he was 45 years old; Emily Dickinson’s poems didn’t get published until after her death.) In self-publishing, the answer is that your book can be published within months. When you move beyond the printed page into ebooks and digital, you can be published in minutes. Time is a tremendous factor in a writer’s decision about which route to take, traditional or alternative. I personally found it to be a complex and difficult decision.
NP: How do you respond to the following statement? “Self-publishing is not a serious way to get one’s work into print now and never will be.”
BK: Well, it’s just a silly statement. The fact is that writers are self-publishing, and they are getting their books reviewed, distributed, and into the hands of readers. I belong to a collective of eight very serious writers, called Backword Books. Our work has been reviewed by highly-respected literary critics and reviewers, and we have each achieved recognition in our varying genres. So, to put it another way: There’s nothing “unserious” about self-publishing.
NP: Has the golden age of self-publishing already passed or is it yet to come?
BK: The golden age of self-publishing has yet to come. It’s still in its infancy. It has rattled, and radically altered traditional book publishing, and it will continue to do so. It’s hard to predict what the book publishing industry will look like once the dust settles. It’s also hard to predict when that might happen. Until then, self-publishing continues an upward trajectory. It has a cache of advantages over traditional publishing; technological innovation and infinite opportunity; unbridled creativity; and the excitement and energy of serious and committed individuals who have a love of books – be they reader, reviewer, marketer, or publisher. When you add to that mix the willingness of professional writers to take control of their own destinies, well, it’s not hard to understand why self-publishing has so successfully breathed new life into an industry that had become both dull and stagnant.
NP: What about the challenges posed to the self-published writer by having to promote and edit his or her own book?
BK: It’s a tremendous challenge, no question. In order to be successful, the self-published writer will have to wear many different hats – some which may not fit so well. The writer has to become editor, proofreader, copywriter, blogger, marketer, maybe even distributor. It’s a fulltime job. On the other hand, the road to traditional publishing poses challenges no less daunting. The writer has to become, primarily, a salesperson. The writer has to shop the work around in hopes of finding an agent – which, even if one is secured, is no assurance that the work will be published. The writer has to become, secondarily, a professional “waiter” – waiting for a response to an inquiry, waiting for acceptance or rejection, waiting for an agent to return a phone call. Given all of this, it’s reasonable that a writer would choose to take on the challenges of self-publishing because the end result is not dependent on the judgments of agents and editors and publishers. The end result is guaranteed: The writer will be published.
NP: Why is it that a self-published author has yet to emerge into national recognition as a self-published author? (As opposed to being given a mainstream publishing contract after a self-published book attracts attention.)
BK: That’s an easy question: Writers want to write. They don’t want to edit, proofread, market, distribute. So, if a mainstream publisher came along and said, “You write, we’ll do the rest,” well, it would be an opportunity that most writers would find very hard to pass up.
NP: Has the experience of self-publishing changed the way you write? (If you have self-published.)
BK: No.
Bonnie Kozek’s highly-acclaimed noir thriller, Threshold, is available at Barnes & Noble, Amazon, Powell’s Books and other online sites. Her second thriller, Just Before the Dawn, will be published in 2010. Website: www.bonniekozek.com
We should call the publishing industry what it is: distribution. It’s not much more these days. A publisher’s editor is more like an account executive, much more concerned with the email campaign than manuscript development.
Self-publishing is like a painter paying for his own brushes, paint and canvas.
“Why is it that a self-published author has yet to emerge into national recognition as a self-published author?”
I wonder if this is because a self-published author has yet to be taken seriously enough for the nation to want to recognize her/him.